Think about it
| Think about it, where are your most valuable assets? |
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Why is it that… 1. You can probably pinpoint the precise time of day your desk stapler went missing, but you’re absolutely clueless about what, where, or who has your most valuable intangible assets, intellectual property, trade secrets and proprietary know how… 2. You entrust your most valuable intangible assets, business practices, trade secrets and intellectual property to employees you only say hi, goodbye and thanks to at the office or Kinko’s… 3. Most companies initially learn about the value of their misappropriated, compromised, or infringed intellectual property by asking legal counsel what their fees will be to try to retrieve them from counterfeiters or competitors… 4. The police expressed frustration when you called them in the spring to report your lawn mower was missing and admitted you hadn’t checked your storage unit since late fall… If you assume… 1. Your most valuable trade secrets, know how, and intellectual property are protected by computer/IT security, patents, non-disclosures, and non-competes try listening to cell phone conversations in hotel lobbies and airport lounges or glance at the laptop screen of the person seated next to you or just go to www.resumeservices.com... 2. Your ideas and innovation are adequately protected because a patent has been issued, its time to learn about global data mining, business intelligence, and information brokering operations, or just go to www.globalfleamarket.com and see your company’s product in counterfeit form… 3. No one is interested in your strategic planning, client lists, pricing strategies, R&D projects, and business practices, why are there 19+ university programs in the U.S. and Canada, plus hundreds of seminars conducted globally to train people in the art and science of collecting-analyzing business and economic intelligence… |